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Product Design Foundations

Designing a product people can actually use: finding the real problem before solving it, testing something rough, and the states nobody designs until a user finds them.

Pathaxis · Original content

Written in house, from the work rather than from a syllabus. Every example is one we would use ourselves, and every quiz question explains why its answer is right.

82 min 6 lessons 15 quiz questionsStart course

What you’ll learn

  • Separate the problem from the solution, and resist solving too early
  • Run a usability test that produces findings rather than compliments
  • Organise content around what users are trying to do
  • Design the empty, loading and error states as first-class screens
  • Give and take critique that improves the work
  • Recognise a dark pattern, and argue against one in commercial terms

Before you start

  • · No design experience required
  • · Helpful to have used a product you found frustrating

Syllabus

01

Finding the problem

Framing, research, and what testing tells you.

02

Designing the thing

Structure, real content, and the states that get skipped.